Salary guide
Content Strategist
- Average salary
- £30,000 – £60,000
- Working hours
- 37.5 hours/week
MarketingCommunications
- Content strategy drives brand engagement and loyalty
Other names this job is known by
- Digital Strategist
- Content Planner
Key responsibilities
- Develop and oversee content strategies for brands
- Conduct audience and market research
- Plan content calendars and campaigns
- Collaborate with writers, designers, and marketers
Skills and qualifications required
- Degree in marketing, communications, or media
- Experience in content or digital roles
- Research, writing, and analytics skills
- Creativity and organisation
Promotional job opportunities from this role
- Head of Content
- Marketing Director
- Consultant
- Senior Strategist
How to get the job
- Study marketing, communications, or media
- Gain experience in content or digital roles
- Progress to strategist or management positions
Learn to grow in this role
Practical Job Near Me guides chosen for people in this kind of job.
- Industry Guides2 min read
Creative and Marketing Entry Paths
Portfolio-first routes into design, content, social, and marketing roles across the UK.
- Skills2 min read
Transferable Communication Habits for Any Role
Habits that travel across UK workplaces—listening, clear writing, and calm conversations that build trust in any role.
- Industry Guides2 min read
Sales Careers Without the Sleaze
Ethical sales is about solving problems and building relationships—not pressure tactics.
