Salary guide
Media Buyer
- Average salary
- £22,000 – £40,000
- Working hours
- 37.5 hours/week
MarketingMedia
- The UK media buying sector is highly competitive
Other names this job is known by
- Media Planner
- Advertising Buyer
Key responsibilities
- Purchase advertising space across media channels
- Negotiate rates and contracts
- Analyse audience data and campaign performance
- Liaise with planners and account teams
- Monitor budgets and ensure cost-effectiveness
- Track and report on campaign results
- Build relationships with media suppliers
- Stay updated on media trends
Skills and qualifications required
- Degree in business, marketing, or media
- Experience in media planning or buying
- Negotiation and analytical skills
- IT and data analysis
- Commercial awareness
Promotional job opportunities from this role
- Senior Buyer
- Media Manager
- Head of Media
- Agency Partner
How to get the job
- Study business, marketing, or media
- Complete a relevant degree
- Apply for graduate schemes or entry-level roles in agencies
- Build experience in media planning or buying
- Progress with further training and industry qualifications
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