Salary guide
Social Media Manager
- Average salary
- £25,000 – £50,000
- Working hours
- 37.5 hours/week
MarketingDigital
- Over 80% of UK adults use social media
Other names this job is known by
- Social Media Lead
- Community Manager
Key responsibilities
- Develop and implement social media strategies
- Create and schedule content
- Monitor engagement and analytics
- Respond to comments and messages
- Collaborate with marketing and creative teams
- Manage social media advertising
- Stay updated on trends
- Prepare reports for management
Skills and qualifications required
- Degree in marketing, communications, or digital media
- Experience in social media or digital roles
- Social media and analytics skills
- Writing and creativity
Promotional job opportunities from this role
- Senior Manager
- Head of Social Media
- Digital Marketing Director
- Consultant
How to get the job
- Study marketing, communications, or digital media
- Build a portfolio of social media campaigns
- Gain experience in digital roles
- Progress to management or specialist positions
Learn to grow in this role
Practical Job Near Me guides chosen for people in this kind of job.
- Industry Guides2 min read
Creative and Marketing Entry Paths
Portfolio-first routes into design, content, social, and marketing roles across the UK.
- Industry Guides2 min read
Sales Careers Without the Sleaze
Ethical sales is about solving problems and building relationships—not pressure tactics.
- Industry Guides2 min read
Breaking Into Tech Without a Degree
Apprenticeships, bootcamps, self-study, and portfolio routes can open UK tech doors without a CS degree.
- Leadership2 min read
Leading Without a Title
Influence at work is not reserved for people with manager in their job title.
- Leadership2 min read
Running a Useful One-to-One
Regular one-to-ones keep priorities aligned and problems small.
- Leadership2 min read
Giving Feedback That People Can Use
Useful feedback is specific, timely, and focused on behaviour people can change.